Brian Chesky personally interviewed the first 300 Airbnb employees. It took five months to hire the company's first engineer. People thought he was crazy. But Chesky understood something that most founders learn too late: your first hires are not joining the culture. They are the culture.
"Every single person you bring in is going to define the culture. They're not joining it. They are it."
His most famous interview question sounds extreme: "If you had one year left to live, would you take this job?" But the purpose is practical. It cuts through the polished answers and reveals whether someone is genuinely passionate about the mission or just looking for a paycheck. Chesky wants missionaries, not mercenaries, and he is willing to wait months to find them.
"I would rather have a role open for six months than fill it with the wrong person."
Every Airbnb candidate goes through a dedicated core values interview that is completely separate from the skills assessment. A values mismatch is an automatic rejection, regardless of technical ability. The values interview carries equal weight to everything else, and that is non-negotiable. Chesky learned from Steve Jobs that your first ten employees become your next hundred. They recruit, train, and mentor the next wave. If those first ten are exceptional, the ripple effect is enormous.
"Your first ten employees become your next hundred. If those first ten are exceptional, the next hundred will be too. If they're mediocre, you've locked in mediocrity."
The standard Chesky applies to every hire: would this person be in the top ten people you have ever worked with? If the answer is not clearly yes, he keeps looking.
